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I'm Taylor,

I started Provanity Cosmetics as a rebellion against conventional makeup

I started Provanity Cosmetics because I was sick of beauty compromise. I want to do my makeup however I want without fucking up my skin or aging it twice as fast.

 

I love full glam, I love makeup that looks like makeup, and when I went to an engineering school with 70% men, makeup was the only thing that kept me sane.

 

I’ve always had a hard time with my skin, breakouts as a teen and an adult, dryness, redness, and it really sucks - the way your face looks has a big impact on your confidence.

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I started paying attention to ingredient lists and trying out clean makeup to see if it would help.

 

Two things happened: my chemical engineering degree helped me realize how disgusting the ingredients in most makeup products are… and my skin started to get better.

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I had one problem though, clean makeup didn’t wear the way I wanted it to. It’s really good at natural makeup or no makeup makeup, but I want something that can do full glam. 

 

This all happened around the same time I was finishing up my chemical engineering degree when I realized it was a degree in pipes. I was going to be miserable for the rest of my life working in a factory. 

But then I realized, I could use it to change the way we wear makeup.

 

I gave long-lasting, clean makeup formulation a shot and I couldn’t believe what I was able to create. Now, Provanity Cosmetics is taking the beauty world by storm.

beauty that gives a f***

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